Kelley Blue Book and now ALG have, once again, named MINI among the very best for resale and residual value, but we knew that, didn’t we?
It all happened this week at the LA Auto Show.
“The resale value awards that MINI received this week further enforce that MINI brand vehicle purchase is a wise investment,” said Jim McDowell, Vice President of MINI USA. “It also demonstrates that the MINI speaks to the practical argument for buying one of the brand’s vehicles, as the emotional appeal of a MINI and the promise of a fun motoring experience.”
Kelley Blue Book named the 2010 MINI Cooper Clubman Best Resale Value in its class for the compact car segment and also, along with the 2010 Mini Cooper Hardtop, among the Top 10 cars with the Best Resale Value. If you’re keeping track at home, that’s the seventh year in a row!
ALG also honored the MINI Cooper in each industry segment that they predict will retain the highest percentage of their original prices after a three-year period.
“We believe Residual Value remains the best metric for evaluating the overall strength of an automotive brand, and we congratulate MINI for the proven success of their MINI Cooper model,” said James Clark, General Manager of ALG. “The ALG Residual Value Awards are recognized throughout the industry and by consumers as the mark of a healthy brand, winning this award is a testament to an exceptionally strong product and all of us at ALG are pleased to recognized that accomplishment.”
So are we. So are we.
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