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MINI's Countryman Getaway Package Is Predictably Quirky

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Posted On: May 11, 2010 By: Category: MINI Cooper News

If you’re going to get away in your new Countryman, might as well do it properly with the new Getaway Package that includes, among other things, a checkered flag cover with (at least) five different uses…

MINI Countrymen getaway package

It’s always fun to see what those crazy marketing whizzes at MINI come up with next. They took to task the idea that the Countryman means getting away to the country, so they stylized a picnic set-up that is, predictably, quirky. The package includes folding camp (or soccer mom) chairs, a so-called five-in-one cover, boots, parka, and a t-shirt. You can spring for those folding chairs individually, if you like, for $45 a piece, or order a pair and a matching table top for $115.

So what’s the five-in-one cover all about? It’s a semi-waterproof sheet in MINI’s own checkered flag design that functions as a 1) poncho, 2) sleeping bag, 3) awning, 4) bed cover, and 5), of course, a picnic blanket. Even its storage bag serves two purposes, as it doubles as a cushion! Yes, it costs over eighty samolians, but look at all of those uses!

And did we mention the wellies? No, not your British Racing Green here; instead these waterproof Wellington boots have a unique “Union Jack/Rockstyle Print/Countryman design over black. That’ll be another fifty or so greenbacks, but what are you gonna do?

The Countryman T-shirt is just the accessory you want to wear with your wellies – in a bright lilac color, no less – but you’ll be stylin’ Countryman fashion at just under forty bucks. Add the olive hooded jacket for another buck-eighty.

After all of that, a picnic in your new Countryman will be about all you can afford, but at least you’ll be picnicking – and motoring – in style!

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