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World-renowned travel guide, Lonely Planet, will be celebrating their 40th anniversary by sending two of their travel writers on a trip from London to Istanbul in a MINI Cooper D Clubman.
The trip will commemorate the original journey that Lonely Planet’s two co-founders took from London to Sydney in 1973. That trip provided the material for the duo's first guidebook entitled, “Across Asia on the Cheap,” a publication that enjoyed immense popularity and led to the success of the Lonely Planet brand. The original expedition used a 10-year-old Morris Mini Traveler; this time around the Lonely Planet team will utilize a MINI Cooper D Clubman which will provide the team with a fuel efficient 60 mpg.
“This is an incredibly exciting project for Lonely Planet, 40 years on we are still seeking the world’s most original experiences out there on the road. The world has changed immeasurably in the past 40 years, with borders opening up, transport links improving and new technology available," said Lonely Planet Traveller editor Peter Grunert.
"We are recreating the trail blazing spirit of Tony and Maureen’s first trip, using a similar MINI and route, but with a 21st century twist to reflect the world of travel today,” he added.
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