The MINI Countryman may drawn scorn from MINI traditionalists who believe a chunky, four-wheel drive model goes against the brands namesake, but it hasn’t hindered sales one bit. MINI has recently built their 250,000th Countryman, a figure that makes a strong statement about the success and popularity of the model.
“The strong global demand for the MINI Countryman represents a compelling endorsement of the rigorous expansion strategy implemented for the MINI range,” said Harald Kruger, Member of the Board of Management of BMW AG. Sales were led by the MINI Countryman S, the turbocharged variant which offers a little extra power to propel the heavier vehicle. The success of the MINI Countryman, particularly in the United States, comes as little given the longstanding popularity of SUV and crossover models.
Much to the chagrin of MINI purists, the Countryman is here to stay.
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