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Oscar Mayer Goes Mini
Posted On: Mar 17, 2008
By:
Al R. Budde
If you were introducing a new MINI weiner, how would you promote it?
For seventy years it’s been an American icon: the Oscar Mayer Weinermobile. You may have even seen it; the big mustard yellow motor home with the weiner on top, coasting along cautiously at the speed limit from state to state, spreading good cheer and weiner whistles to the curious who stop for a closer look. Well now Oscar Mayer is introducing mini-weiners, and what better way to do that than with a MINI (Cooper S) Weinermobile! It stopped on the streets of New York City for a talk with the good folks at Good Morning America. Here’s a shot of it, but you can see the video at Good Morning America via ABCnews.com |
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